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Marketing

If you’re a business owner, then you know how challenging it is to gain a competitive advantage. In fact, according to the Bureau of Labor Statistics, half of all businesses fail within their first five years.  Although many different factors can lead to business failure, an inability to attract new customers is often a leading problem. To [...]

You may be surprised to learn that 73% of U.S. teens say Instagram is their preferred way for brands to connect with them. How can you help them find your company’s latest product? The answer is simple—influencer marketing. Working with influencers can increase sales, boost your social media following, and generate conversions about your exciting [...]

In a survey of over 500 companies, only about 60% said that they use print marketing strategies. This makes brochures and pamphlets an awesome way to stand out. Additionally, since it’s so easy to integrate these methods with your digital marketing, you’re sure to create a more well-rounded campaign and draw in even more customers! [...]

In an age where technology permeates every aspect of our society, digital marketing is more important now than ever.  As companies focus full-efforts on the world of digital media, they’ll need someone competent to take over. If you’re familiar with brand imaging, product advertising, content creation, and everything in between, but you still aren’t landing [...]

Did you know that only 20% of businesses make it past the first year? Keeping your business afloat in these trying times can get difficult. That’s why you must ensure that your conversion rates are steady. But without an expert to help, you won’t know how to maintain your business. Don’t panic yet. With this [...]