Are you thinking of starting an IT company? If you can do a good job, there is a lot of work to go around.
Outsourcing IT has grown to become commonplace in business. It doesn’t look like that growth is going to slow down either. The IT market is expected to continue growing by 4.42% over the next four years.
Do you want to know how to start an IT business that’s a success? Follow the seven steps below to get started.
1. Decide What Services to Offer
There is a lot to consider when you go into the IT field. You can specialize in general troubleshooting, cloud computing, cybersecurity, networking, and application development.
Which one of these fields do you think you can offer that’s better than your competition?
Before you start your company, you need to answer that question. When you specialize in a unique skill, you can better market your services to other businesses. Position yourself as an expert, and you won’t have much trouble finding new business.
Don’t go into a specific field because that’s where the money is either. Focus on one that you love doing. If you’re the best, businesses will pay the top end of the market rate for your services.
2. Decide on Your Target Business
It isn’t always the best idea to market to every business type you can. Each one of these businesses has unique needs of their own. You’ll have to learn all of these if you cater to everyone.
Instead, focus on a couple of business types to start with. Some of your options are medical, accounting, and legal IT services.
Learn what makes each of these businesses work and specialize in those things. The more you learn, the better you can market to these companies, and the more likely they will refer you to other businesses in those sectors.
3. Get Insured
You can’t be too careful in today’s world. Even if you take the utmost care in everything you do, accidents can still happen. You need to be protected when this happens.
Business insurance will help you in these situations. If you’re the only person at your company, you’ll need to get general liability insurance at a minimum. General liability insurance will cover damages that happen in the office or at a customer’s site.
If you have employees, you’ll need to get worker’s compensation insurance. This insurance will cover accidents that injure your team members when they’re working. It’s required by law to carry this insurance almost everywhere, so don’t ignore it.
There are other insurance types out there. Make sure you research each one to figure out what you need for your company.
4. Learn How to Sell
If you’ve spent all your time in the trenches doing technical work, you may not have the experience selling yourself or your services. You need to learn how to do this if you want to be successful.
You’ll need to learn how to take the technical jargon out of your speech and start telling your potential customers what they stand to gain by using your services. How will you help them solve the problems they have?
Another option is to put together a website to represent your business. Your website is like a 24/7 salesperson that doesn’t sleep. Develop it well, and customers will come to you.
You can also use your website as part of your digital marketing plan. You can send paid, social, and search engine traffic to your pages.
5. Get the Right Communication Tools
Sure, you could use email to handle all your communication and project management. But email can be inefficient at organizing things. There are a lot of tools on the internet that does a better job.
The first is project management. Tools like Basecamp and Asana give you the ability to organize your IT projects on the internet. Give access to every one part of the project, and they’ll be able to see the latest information and what’s going on.
If you have a team behind you, these tools also allow you to assign tasks to people. Nobody will be left wondering about what they need to be working on.
6. Get Funding for Your Equipment
It isn’t enough to buy equipment for your office. You’ll also need to take care of the equipment of your clients. If you don’t have funding in place to help them buy what they need, you’ll be out of luck.
Yes, you can have them buy their equipment themselves. But this can be a hassle and lead to mistakes. If you want to be a full-service company, you will buy the equipment yourself and charge them for it.
You can do this by either having the funds available or credit to buy the products.
7. Consider a Co-Founder
If you think you have the time to do everything yourself, then starting your business solo may work. But this won’t work for a lot of people. There is a lot to do when running a company and not enough time.
Even if you’re great at your job, there are probably areas that you lack in. Having a co-founder can help you round out the skills your business has.
It also doesn’t hurt to have a second set of eyes. You probably won’t be able to spot all the problems in your business yourself. Someone looking at things with a different perspective can help find those issues.
Start an IT Business the Right Way
It isn’t easy to start a business, and IT is no different. Make sure you do your research and start an IT business correctly so you can get business and become a success. The better you prepare, the bigger your chances of running a successful company.
Of course, the above is only the start. Head back to our blog to learn more about running a company yourself.