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Wednesday, September 14, 2011

Test Shows How Your Facebook Page Posts Were Shared
Facebook is selectively testing a new feature that shows how many people have shared each of your page’s posts. When you click on “view share,” you see reproductions of how people shared your content.



Wednesday, August 31, 2011

Facebook Plans to Launch Music Platform in September
The social network's music platform launch has been long rumored, but has not yet materialized. The Facebook music launch would be significant because Facebook's huge user base (more than 750 million users) could provide a new marketplace for recording artists and music publishers.



Friday, August 26, 2011

Facebook ending Deals product after four-month test
Facebook is getting out of the daily deals business after four months of testing, a move that may ease some competitive pressure on industry leaders Groupon and LivingSocial.



Thursday, August 19, 2011

Facebook Begins Rolling Out The Ticker To More Users
The live ticker is a way of giving users access to real-time information while separating the main feed, the stories of which are now called highlights.



Tuesday, August 16, 2011

Yahoo, Facebook test “six degrees of separation” idea
The goal of the Small World Experiment is to determine the social path length between two strangers by tapping into the world’s largest social network and its 750 million users, each of whom have an average of 130 friends.



Friday, August 12, 2011

Facebook Adds Targeting By Zip Code
Added to options of country, state/province and by city.



Wednesday, July 27, 2011

New Guide For Businesses
Directions for marketing on Facebook.



Wednesday, July 6, 2011

Facebook Adds Video Calling & Group Chat
New video functionality using Skype provided.



Monday, June 13, 2011

The Number Of US & Canadian Facebook Users Drops
Down 6 million users in the United States. Overall growth of 11.8 million users worldwide.



Monday, May 16, 2011

Facebook Places Checkin Deals
New functionality for Pages representing a physical address.



Thursday, May 5, 2011

Guide To The New Facebook Ads Manager
A presentation outlining upgrades to Facebook's advertising analytics.



Wednesday, May 4, 2011

Facebook Sponsored Stories Ads Have 46% Higher CTR, 18% Lower Cost Per Fan
Facebook Ads API service provider TBG Digital has revealed that in a 10-day, 3-client, 2 billion impression test, Facebook’s new Sponsored Stories ad units received a 46% higher click through rate, a 20% lower cost per click, and an 18% lower cost per fan than Facebook’s standard ad units.



Wednesday, May 4, 2011

Has Facebook Become The Master Key To Unlocking The Web
Danny Sullivan wonders if Facebook has won the battle to be the one true login.



Tuesday, April 26, 2011

Deals on Facebook Announced
A new social buying function launched by Facebook similar to Groupon, LivingSocial and Google Offers. Limited launch in Atlanta, Austin, Dallas, San Diego and San Francisco.
Related: Barrons, Marketwatch, Search Engine Land



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