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Search Marketing

According to a survey, 59% of shoppers admitted to using Google to research a purchase they plan to make online or in-store. The survey further showed more than 50% of consumers use Google to discover a new brand. Also known as your business profile, a Google business listing is a free listing you create to [...]

Are you part of the 47% of small businesses notinvesting in SEO? If so, you’re missing out. Search engine optimization has a wealth of key benefits for small businesses that you need to take advantage of.  Not convinced? Keep reading to find out the importance of SEO for small businesses and why you should be investing in [...]

About 87% of shoppers start their product searches online. This statistic shows that small businesses need to focus on their online presence. And one of the most critical aspects of this is search engine optimization (SEO). SEO is the process of optimizing your website and content so that you rank higher in search engine results [...]

Nearly 70% of all online experiences begin with a search engine. Most people (75%) don’t look beyond the first page of results, though. Does your law firm appear on the first page of a Google search? If not, prospective clients are likely finding your competitors instead. With search engine optimization (SEO), you can start ranking [...]

Nearly 70% of all experiences online start with a search engine like Google. About 75% of consumers don’t look beyond the first search engine results page, though. If you’re not ranking at the top of a search page, consumers might not find your brand. You could struggle to generate brand awareness, site traffic, leads, and [...]