{"id":646,"date":"2018-05-19T17:28:12","date_gmt":"2018-05-19T21:28:12","guid":{"rendered":"http:\/\/www.atyourbusiness.com\/blog\/?p=646"},"modified":"2018-05-19T17:28:12","modified_gmt":"2018-05-19T21:28:12","slug":"5-reasons-your-business-needs-professional-photos","status":"publish","type":"post","link":"https:\/\/www.atyourbusiness.com\/blog\/5-reasons-your-business-needs-professional-photos\/","title":{"rendered":"5 Reasons Your Business Needs Professional Photos"},"content":{"rendered":"

High-quality photography can make a huge difference to any business. Professional photos make your business look professional, but they offer much more than just that. Take a look at 5 great reasons your business should use professional photos.<\/b><\/h4>\n

Roughly <\/span>20% of the human brain<\/span><\/a> exists solely to process imagery. That is perhaps the most compelling argument one can make as to why visuals in our business’ marketing efforts are so important.<\/span><\/p>\n

Look no further than your social media feed to fully appreciate what we’re talking about here. <\/span><\/p>\n

When you scroll through Facebook for example, what are you seeing?<\/span><\/p>\n

If you’re like most people, it’s probably images and videos.<\/span><\/p>\n

So, given people’s love of and response to what they see, we’d like to make a bold statement here –<\/span><\/p>\n

Your business needs professional photos done by a professional photographer.<\/b><\/p>\n

Whether you’re posting on social media, creating marketing pamphlets or building an incredible website, you need a professional photographer in your corner to consult you on and produce eye-popping visuals people respond to.<\/span><\/p>\n

Don’t believe us yet? Here are 5 benefits a professional photographer can bring to your business efforts.<\/span><\/p>\n

1) You’ll Look More Professional<\/b><\/h2>\n

Reputation is everything in business and with how crowded the online world is reputation matters even more.<\/span><\/p>\n

With professional photography, you can expect that your images will not only look stunning but will be uploaded correctly and be 100% to spec across multiple platforms. This clean presentation will instill confidence in consumers and will equal more sales.<\/span><\/p>\n

2) Cost Effective Marketing<\/b><\/h2>\n

Amazing images get shared. Social media platforms like Pinterest and Instagram are proof of that.<\/span><\/p>\n

Even if a picture is targeted at getting a user to take action, a beautiful image makes the marketing component of a message much more palatable. More sharing means your marketing dollars stretching further.<\/span><\/p>\n

3) A Picture Says a Lot<\/b><\/h2>\n

Professional photos say more than any blurb of text can. This is important given that people’s attention spans are at an all-time low.<\/span><\/p>\n

So, if you’re trying to get a message across to consumers go with a professional photographer and expect what you have to say to be consumed.<\/span><\/p>\n

4) Professional Photography is Personal<\/b><\/h2>\n

Stock images used to be the standard for a business’ websites. The problem is that with so many photos being licensed across so many sites, users can now sniff out stock photos from a mile away.<\/span><\/p>\n

If you get caught with stock photography, it makes you seem less reputable. It makes consumers feel like you’re misrepresenting yourself and that your products may be shallow.<\/span><\/p>\n

With professional photos, you circumvent those feelings of uncertainty.<\/span><\/p>\n

5) Professional Photos are Versatile<\/b><\/h2>\n

When you hire an incredible photographer like <\/span>Michael Grecco<\/span><\/a> or somebody else you get connected with, they supply you with imagery that may be originally intended for one platform but can be used elsewhere.<\/span><\/p>\n

What we mean is that the high-quality photos you take for brochures can be re-purposed for social media. This works the other way around too.<\/span><\/p>\n

Once you own a picture you can remix and reuse it to cover off a bevy of your marketing needs.<\/span><\/p>\n

Talk about a good investment!<\/span><\/p>\n

Wrapping Up the Benefits of Professional Photography<\/b><\/h2>\n

When you get professional photos from a noteworthy photographer, you’re giving your business an edge.<\/span><\/p>\n

This edge comes in the way of looking more professional. It comes in the way of instilling confidence in consumers. It comes in the way of marketing in a cost-effective fashion.<\/span><\/p>\n

So, next time you’re thinking of shooting all of your business photos on your iPhone or opting for stock photography, think again.<\/span><\/p>\n

Put down the phone camera and hire a professional photographer.<\/span><\/p>\n

Want more resources for all things business from <\/span> to <\/span>?<\/span><\/p>\n

Dig deeper into our team’s outstanding pool of <\/span>!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

High-quality photography can make a huge difference to any business. Professional photos make your business look professional, but they offer much more than just that. Take a look at 5 great reasons your business should use professional photos. Roughly 20% of the human brain exists solely to process imagery. That is perhaps the most compelling […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/646"}],"collection":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/comments?post=646"}],"version-history":[{"count":1,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/646\/revisions"}],"predecessor-version":[{"id":648,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/646\/revisions\/648"}],"wp:attachment":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/media?parent=646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/categories?post=646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/tags?post=646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}