{"id":7932,"date":"2020-11-16T23:56:46","date_gmt":"2020-11-17T04:56:46","guid":{"rendered":"http:\/\/www.atyourbusiness.com\/blog\/?p=7932"},"modified":"2020-11-16T23:57:08","modified_gmt":"2020-11-17T04:57:08","slug":"3-big-brand-benefits-of-influencer-marketing-platforms","status":"publish","type":"post","link":"https:\/\/www.atyourbusiness.com\/blog\/3-big-brand-benefits-of-influencer-marketing-platforms\/","title":{"rendered":"3 Big Brand Benefits of Influencer Marketing Platforms"},"content":{"rendered":"\n

You may be surprised to learn that 73% of U.S. teens<\/a> say Instagram is their preferred way for brands to connect with them. How can you help them find your company\u2019s latest product?<\/p>\n\n\n\n

The answer is simple\u2014influencer marketing. Working with influencers can increase sales, boost your social media following, and generate conversions about your exciting product.<\/p>\n\n\n\n

To get started, your company should sign up with an influencer platform. It\u2019s much easier than trying to run a campaign on your own.<\/p>\n\n\n\n

If you want to learn more, keep reading to find the three biggest benefits to brands of working with influencer marketing platforms.<\/p>\n\n\n\n\n\n

1. Easily Find Influencers to Work With<\/h2>\n\n\n\n

If your brand wants to launch a new product via an influencer campaign, how will you find the right influencers to work with?<\/p>\n\n\n\n

Sorting through applications, constant back and forth emailing, and follow-ups can be massively time-consuming. Luckily, there is a much easier way\u2014work with pre-vetted influencers through sites like the Izea influencer platform<\/a>.<\/p>\n\n\n\n

Influencer platforms let you set up new campaigns quickly and let you select the right influencers for your campaign with ease.<\/p>\n\n\n\n

The success of your campaign depends on finding influencers or vloggers who have followers that align with your company and product. Make sure you find the right people to work with.<\/p>\n\n\n\n

2. Reach a New Audience<\/h2>\n\n\n\n

With influencer campaigns, you can grow your business.<\/p>\n\n\n\n

The idea of influencer marketing is that the influencer introduces your service or product to their followers. Hopefully, their followers will then want to purchase the product.<\/p>\n\n\n\n

With influencer platforms, you can recruit influencers with huge social media accounts on sites like Instagram and TikTok\u2014in the hundreds and thousands of followers.<\/p>\n\n\n\n

By working with such influential marketers, your amazing product is exposed to a large new audience. As long as your product is interesting to them, it\u2019s sure to lead to an increase in sales.<\/p>\n\n\n\n

3. Payment Is Simple<\/h2>\n\n\n\n

After your campaign is over, how will you get campaign metrics and then pay influencers for their work? In the old days, this required plenty of follow-ups and manual payment processing for each influencer, time-consuming for a small business.<\/p>\n\n\n\n

If you\u2019re looking to save time for your company, run your campaign via an influencer marketing platform. The platforms manage all of the admin for you.<\/p>\n\n\n\n

You can also see results from your campaign via the platform, giving you fast access to your data. You\u2019ll want to see all of your key stats, such as impressions, comments, likes, and clicks to your website that resulted from the campaign.<\/p>\n\n\n\n

Sign Up for an Influencer Platform Today<\/h2>\n\n\n\n

If you\u2019re ready to grow your business, you need to sign up with an influencer platform. It\u2019s the easiest and most affordable way to work with top influencers in fields such as travel, fitness, parenting, and lifestyle.<\/p>\n\n\n\n

Influencer marketing is useful when you want to launch a new product, increase brand awareness, or drive holiday sales. So, there are plenty of great reasons to try it out.<\/p>\n\n\n\n

To get started, sign up for an influencer platform and begin your first campaign!<\/p>\n\n\n\n

Was this helpful? If so, please read on for more inspirational content.<\/p>\n","protected":false},"excerpt":{"rendered":"

You may be surprised to learn that 73% of U.S. teens say Instagram is their preferred way for brands to connect with them. How can you help them find your company\u2019s latest product? The answer is simple\u2014influencer marketing. Working with influencers can increase sales, boost your social media following, and generate conversions about your exciting […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/7932"}],"collection":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/comments?post=7932"}],"version-history":[{"count":1,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/7932\/revisions"}],"predecessor-version":[{"id":7934,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/7932\/revisions\/7934"}],"wp:attachment":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/media?parent=7932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/categories?post=7932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/tags?post=7932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}