{"id":85,"date":"2018-02-23T13:41:25","date_gmt":"2018-02-23T18:41:25","guid":{"rendered":"http:\/\/www.atyourbusiness.com\/blog\/?p=85"},"modified":"2018-02-23T13:41:25","modified_gmt":"2018-02-23T18:41:25","slug":"5-dental-practice-marketing-ideas-that-will-get-your-business-ahead-of-the-game","status":"publish","type":"post","link":"https:\/\/www.atyourbusiness.com\/blog\/5-dental-practice-marketing-ideas-that-will-get-your-business-ahead-of-the-game\/","title":{"rendered":"5 Dental Practice Marketing Ideas That Will Get Your Business Ahead of the Game"},"content":{"rendered":"<h3><b>5 Dental Practice Marketing Ideas<\/b><\/h3>\n<h4><b>If you&#8217;re looking for some new dental practice marketing ideas, these are the ones that will get you ahead of the competition.<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We know how frustrating it can be to try to win in the world of dental practice marketing. You&#8217;re restricted in what you&#8217;re allowed to say, and how you try to stand above the competition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It seems to suck the creativity out of it. It also seems to suck the success out. But it doesn&#8217;t have to be that way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today we&#8217;re going to present five dental practice marketing ideas that can be done by any type of business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, we&#8217;re going to show you how to execute it strategically, so you can fill your practice with patients, and fill your inbox with qualified leads.<\/span><\/p>\n<h2><b>1. Beware the Hawk<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Not too long ago, Google released its Hawk update, in an attempt to crack down on businesses using shady tactics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some businesses were creating duplicate accounts to show up on Google maps. The Hawk update reduced this, but with one unfortunate side effect: It created nightmares for businesses that were geographically close to each other.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This has particular ramifications for people in dental practice marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A lot of dentists will share a building with their competition. Now, thanks to the Hawk update, only one of these businesses would show up, while the other one was written off and assumed to be a spammer forgery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How do you avoid this? Simple, stay on top of your local search engine optimization ranking. And make sure to do this next step&#8230;<\/span><\/p>\n<h2><b>2. Take 5 Minutes to Do This. Now<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">If you want to instantly springboard yourself above literally half of the businesses out there, make sure Google My Business has your correct and accurate information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This takes five minutes to do and is completely free. And yet, half of the businesses out there admit <\/span><a href=\"https:\/\/searchengineland.com\/survey-half-of-small-businesses-never-update-their-listings-online-147459\"><span style=\"font-weight: 400;\">their Google My Business information<\/span><\/a><span style=\"font-weight: 400;\"> isn&#8217;t up-to-date.<\/span><\/p>\n<h2><b>3. Make Sure You&#8217;re Mobile<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Your would-be customers are trying to find you on their smartphones right now, so make sure they can find you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google has announced they&#8217;re moving towards <\/span><a href=\"https:\/\/webmasters.googleblog.com\/2016\/11\/mobile-first-indexing.html\"><span style=\"font-weight: 400;\">mobile-first indexing<\/span><\/a><span style=\"font-weight: 400;\">. Which means your mobile site is now even more important than your desktop site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is why dentists like <\/span><a href=\"http:\/\/www.dentisterievmr.com\/clinique-dentaire-ville-mont-royal.php\"><span style=\"font-weight: 400;\">Le Dentiste<\/span><\/a><span style=\"font-weight: 400;\"> have nice, fast, responsive mobile sites.<\/span><\/p>\n<h2><b>4. Make Sure You&#8217;re Fast<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Your web page load speed factors into its overall SEO score. And, it also clearly affects how many people actually use <\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People today have zero patience for slow websites. In fact, 47% of consumers expect a web page to load in 2 seconds or less. And another 40% will leave you if your site takes more than 3 seconds to load.<\/span><\/p>\n<h2><b>5. Embrace Email Marketing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">This could be a blog all by itself, but very quickly, embrace email marketing. You might have heard it&#8217;s dead, but that is far from the truth. In fact, it can <\/span><a href=\"https:\/\/www.campaignmonitor.com\/blog\/email-marketing\/2016\/01\/70-email-marketing-stats-you-need-to-know\/\"><span style=\"font-weight: 400;\">show you a 4400% ROI<\/span><\/a><span style=\"font-weight: 400;\"> and $44 for every $1 spent.<\/span><\/p>\n<h2><b>We Can Help You With More Than Just Dental Practice Marketing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Whether you&#8217;re looking for business forms, sample business plans, or market analyses, we can help. We are here to support business leaders from all industries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> to learn more about what we can do for you.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>5 Dental Practice Marketing Ideas If you&#8217;re looking for some new dental practice marketing ideas, these are the ones that will get you ahead of the competition. We know how frustrating it can be to try to win in the world of dental practice marketing. You&#8217;re restricted in what you&#8217;re allowed to say, and how [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/85"}],"collection":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":1,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"predecessor-version":[{"id":87,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/85\/revisions\/87"}],"wp:attachment":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/tags?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}