{"id":935,"date":"2018-07-31T13:52:14","date_gmt":"2018-07-31T17:52:14","guid":{"rendered":"http:\/\/www.atyourbusiness.com\/blog\/?p=935"},"modified":"2018-07-31T13:52:15","modified_gmt":"2018-07-31T17:52:15","slug":"top-10-powerful-tips-for-marketing-childrens-books","status":"publish","type":"post","link":"https:\/\/www.atyourbusiness.com\/blog\/top-10-powerful-tips-for-marketing-childrens-books\/","title":{"rendered":"Top 10 Powerful Tips for Marketing Children&#8217;s Books"},"content":{"rendered":"<h4><b>Are you looking to get the word out about a children&#8217;s book you recently wrote? Even if you wrote a great story, no one is going to read it unless you properly market it. Read on to learn about 10 powerful tips for marketing children&#8217;s books.<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">So, you&#8217;ve written a children&#8217;s book. That&#8217;s great!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the hard part isn&#8217;t over, it&#8217;s only getting started. You may have written the greatest piece of children&#8217;s literature ever. But that won&#8217;t matter if nobody reads it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to selling children&#8217;s books, you need to consider who you&#8217;re selling to. It&#8217;s not only the kids you have to appeal to, but also their parents. They&#8217;re the ones who&#8217;ll be buying your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Read on for ten effective ways of marketing children&#8217;s books to get your book flying off the shelves.<\/span><\/p>\n<h2><b>10 Powerful Ways for Marketing Children&#8217;s Books<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You may never have marketed anything before in your life, and starting it can be daunting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your book is your passion project: you want as many people to read and enjoy it as possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 10 steps you can take to make that happen:<\/span><\/p>\n<h2><b>1. Start Local<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">When you start getting the word out about your book, keep it local.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Get in touch with local bookstores, whether they&#8217;re independent or big-name chains. See if <\/span><span style=\"font-weight: 400;\"> such as a live reading or book signing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many parents will take their kids into local bookstores and here you&#8217;ll be able to appeal to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Live readings are a great way to draw a local audience and give parents and children a taste of your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Local craft fairs and festivals are great places to appeal to people of all ages. Kids and parents can find your book as well as grandparents who may buy it as a gift.<\/span><\/p>\n<h2><b>2. Create a Personal Brand<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The key to any great marketing starts with the way you market yourself. Market your book as if you were <\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As an author, you are an extension of your book, so market yourself as such. Your name is your brand. Authors such as J.K Rowling or C.S Lewis are famous for their books around the world.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Craft a high-quality author profile. It only needs to be a paragraph or two long, but enough to tell your reader a little about you. It allows your reader to feel like they know and trust you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People will find your author profile in a range of different places, not only the book. It&#8217;ll appear on <\/span><a href=\"http:\/\/www.blurb.co.uk\/amazon\"><span style=\"font-weight: 400;\">your book&#8217;s Amazon page<\/span><\/a><span style=\"font-weight: 400;\">. It&#8217;ll appear inside the book and your online author presence.<\/span><\/p>\n<h2><b>3. Reach Out to Schools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Schools are the ideal place to market your book. It&#8217;s a place that encourages kids to read more, and you can reach your target audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reach out to local schools and see if you can give a presentation to get the kids interested. Leave free copies with the school to get the ball rolling. Leave order forms in case they want to order it for the school library.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kids will be more likely to want to read your book if you make your presentation compelling and give them a taster.<\/span><\/p>\n<h2><b>4. Use Social Media<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Social media is <\/span><a href=\"https:\/\/www.forbes.com\/sites\/jaysondemers\/2014\/08\/11\/the-top-10-benefits-of-social-media-marketing\/#635847141f80\"><span style=\"font-weight: 400;\">an amazing marketing tool<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Get on Twitter, Instagram, Facebook, LinkedIn. Use them to announce your book and start a conversation about it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using hashtags can help start a conversation with people. This can get them to interact with you about your book and start buying it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join audience-specific Facebook groups to promote your book. Inform other members about where they can buy it, local events, and any other promotions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your book is educational, join an online community. <\/span><a href=\"https:\/\/welltrainedmind.com\/\"><span style=\"font-weight: 400;\">This company<\/span><\/a><span style=\"font-weight: 400;\"> can help get parents and children using your book as a resource.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Goodreads is a social media site dedicated to, you guessed it, books. Host a giveaway of your book here to get people interested and engaged.<\/span><\/p>\n<h2><b>5. Enter Competitions<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Entering online children&#8217;s book competitions to get your book recognized.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of these competitions are pricey to enter, but if you win it sets your book apart from the crowd.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your book wins an award, it provides increased recognition and critical acclaim.<\/span><\/p>\n<h2><b>6. Write a Guest Post<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Get your book&#8217;s name out there by writing a guest post for a blog or website. Choose one that is relevant to the audience you want to appeal to.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Choose a parenting or family-based blog or website. This is a direct way to target your ideal audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It can betime-consumingg to write a guest post. You have to spend time finding the right blogs or magazines to approach. You also have to write a valuable article which will get people to engage with your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you make a quality, engaging guest post, you can reach a whole new audience and sell some books.<\/span><\/p>\n<h2><b>7. Join a Podcast<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Podcasting is one of the most popular forms of entertainment and information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It can be a very effective way to spread the word about your book and get people talking about it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are a lot of family and parenting podcasts which host interviews. Reach out to these podcasters are offer them an interview to spread the word of your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Talk about your book. Tell them about your writing process. Talk about what inspired your story. Make it light and friendly and be welcoming to your audience.<\/span><\/p>\n<h2><b>8. Ask Readers to Leave Reviews<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Get any readers you&#8217;ve gained to leave you a review on your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even if it&#8217;s only friends and family who&#8217;ve read it so far, get them to leave your book a review. Reviews for your product boost SEO rankings and makes it easier for people to find your book online.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The more positive reviews your book has, the more likely it is that people will buy it.<\/span><\/p>\n<h2><b>9. Go On a Library Tour<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Local libraries often host live readings with local authors. Reach out to local libraries and let them know about your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Libraries often host weekly readings where parents bring their children.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bring some copies of your book along with you and sign some copies. Leave behind some business cards and tell people where they can buy your book. The chances are the library won&#8217;t let you sell your book there.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, it&#8217;s a great place to get involved with the community and reach a local audience.<\/span><\/p>\n<h2><b>10. Keep Taking Photos<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Whenever you make a public appearance to promote your book, get some photos taken.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They don&#8217;t have to be professional, you can use your phone. But get photos of you interacting with locals, signing books, reading to kids etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Post them on social media and on your website. These will draw people&#8217;s attention and they can be great to offer to media companies.<\/span><\/p>\n<h2><b>Marketing Children&#8217;s Books: Make People Want to Buy<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Marketing children&#8217;s books is different to marketing other products. But, it can be way more fun!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You get to meet the local community and host events that get kids wanting to read your book.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you love the book you&#8217;ve written, it will shine through when you put yourself out there. These are ten great steps to getting your name out there and selling some copies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Looking for more marketing tips? <\/span><span style=\"font-weight: 400;\"> to get more advice!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you looking to get the word out about a children&#8217;s book you recently wrote? Even if you wrote a great story, no one is going to read it unless you properly market it. Read on to learn about 10 powerful tips for marketing children&#8217;s books. So, you&#8217;ve written a children&#8217;s book. That&#8217;s great! But [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"_links":{"self":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/935"}],"collection":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/comments?post=935"}],"version-history":[{"count":1,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/935\/revisions"}],"predecessor-version":[{"id":937,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/posts\/935\/revisions\/937"}],"wp:attachment":[{"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/media?parent=935"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/categories?post=935"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atyourbusiness.com\/blog\/wp-json\/wp\/v2\/tags?post=935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}