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Marketing

Want to boost your business profile and profits? YouTube is the 2nd most prominent social media platform with 2.2 billion users who spend hours on the platform each day! It’s no surprise that businesses recognize the platform’s power, and many have created channels to market their business. But what steps do you need to take [...]

28% of businesses have zero online presence, and you might have yet to realize how damaging it can be to your company’s existence. Don’t believe us? Sit back and read below as we fill you in on how companies that don’t have an online presence fair against their competitors that do. By the time you’ve [...]

When 2021 rolled around, we somehow managed to find ourselves in another decade. Technology evolves in extraordinary ways when a new decade rolls around, and 2021 was no exception. Within one year, businesses found themselves relying more and more on curated video content trends. Social platforms like Instagram, Facebook, and especially TikTok were some of [...]

Did you know there are about 33.2 million small businesses in the US today? With so many companies competing for consumers’ attention, it can be difficult to make yours stand out. There are many business strategies, but good business advertising tips can help you craft your plan solidly. If you’re going to springboard your business into [...]

Businesses often fail because they lack knowledge of what their customers want. They might have a list of leads, but they don’t know how to follow up with them. This means that they are wasting time and money on leads that won’t convert into customers. Tracking your leads helps you to understand the conversion rates [...]