Are you considering your branding development in the context of the global Corona Virus pandemic? It’s a great time to be thinking about how you can get your business noticed. Branding is the most important part of your business’s image: It’s about your entire philosophy and ethos as a company, not any one particular product [...]
Marketing
A logo is the crown jewel of any business. This design staple profoundly shapes how customers perceive you. It asserts brand identity and acts as a vehicle for brand recognition across touchpoints. Alas, if you’re not a versed designer, it can be challenging to get the show on the road. The good news is we’ve [...]
It’s not easy surviving in the business world as a small business owner. Not only do you have to deal with an excessive amount of competition, but consumers are becoming more and more indifferent to marketing messages. But who could blame them? Did you know the average consumer sees anywhere from 4,000 to 10,000 ads [...]
Did you know that 61% of consumers prefer to hear from brands via email? Email marketing is an easy way to engage with customers by delivering promotional info, loyalty perks, tutorials, and more. While it’s convenient to check your inbox every day, it’s just as easy to ignore an email that isn’t engaging enough. So, [...]
Social media still matters to marketers. In fact, 91% of marketers use at least 2 social media channels to promote their brand. If you’re a marketer or small business owner, you know that social media can be a great tool to build your business. For many, it’s a source of frustration and energy. All too [...]
