When looking at how to get clients for a cleaning business, start with the types of clients you’d like to serve. Residential and commercial customers have different needs and expectations. You can successfully manage both if you do your homework.
In the following article, we’ll be talking about your client base, how to get started quickly, and how to promote once you have a stable of clients. Let’s start cleaning!
How to Get Cleaning Clients Fast
Creating a requires a plan of attack and a great business mindset. But if you’re just looking to get off the ground, those things do not have to be immediately established.
One of the best ways to get cleaning clients quickly is to reach out to the people you know. Start with friends and acquaintances. They can be family members, people you know at work, or friends/family members of the people you know at work.
Of course, most of the jobs available to you at this point in the game will be residential jobs. That could work out differently if your friend or co-worker is married to a business owner looking for specific services, such as commercial floor cleaning. Play it by ear, but be prepared for a lot of house-based work at first.
Businesses That Need Cleaning Services
Say you do want to focus strictly on commercial cleaning services. What then?
There are certain types of businesses or organizations that are going to be hard to land. Schools are almost impossible as they are publicly-funded entities that try to do most of their work in-house.
However, small businesses and offices offer another story entirely. Check out places such as:
- Real estate offices
- Food and beverage distributors
- Salons
- Antiques and gift shops
- Non-chain restaurants
- Any building with a lot of windows (if you plan to offer window-cleaning)
The list goes on. Your local Chamber of Commerce is a great place to start. Most tout memberships in the hundreds, and you’ll feel easier about approaching them with your services one-on-one through Chamber-sponsored events than if you cold-called.
How to Get Commercial Cleaning Clients
As you try to find companies looking for cleaning services, make sure you’ve developed a strong elevator pitch. Give them the gist of what you offer in one or two sentences, in other words.
Try to get face-time with a decision-maker at the company you’re approaching. But don’t let the lack of face-time inhibit you. Look for contact information, LinkedIn profiles, or upcoming public events/initiatives the company has on the horizon.
Send any written communications to an actual person. They’ll either be the one who can help you, or they can get you in front of the right person.
How to Promote Your Cleaning Business
Post flyers. Reach out through Facebook or another social networking platform. An email also is a good approach.
Make sure your clients-to-be know the vitals. Things like the following:
- Available hours
- How to reach you
- Expectations
- What else you’re open to
- Cost for basic services
And if you’re having trouble learning what to charge, check out occupational outlooks at sites like the Bureau of Labor Statistics. That can give you a great starting point.
What to Remember on How to Get Clients for a Cleaning Business
The best thing you can remember regarding how to get clients for a cleaning business is this. You have to start somewhere, and an early victory is something that will power your business toward the success you envision. For more help starting a business, .
