Around 15 million Americans regular go for massage therapy to keep their mind and body healthy.
As a growing number people realize the benefits of massage therapy, demand for practitioners is expected to increase.
You don’t have to simply join an existing massage salon. You can set up your own massage therapy business.
Don’t know how? Check out our 5 tips on how to start a massage business below. Let’s get started!
1. Become Certified
If you’re not already certified in massage therapy, then you need to do so before you establish your massage business. There are over 300 accredited massage therapy institutions in the United States whereby you can become certified.
You can receive the training and qualifications necessary to practice massage therapy. You may already have the knowledge and training to practice the massage techniques.
However, with the certification, you’ll be legally protected when you practice massage therapy. Remember to continue to update your license to practice massage therapy, which could require regular examinations.
2. Draft a Business Plan
You don’t want to set up a business blindfolded. You’ve got to draft a plan.
This includes everything from determining the cost of establishing your start-up and any other expenses.
Do you need to purchase any equipment? For example, a massage table, oils, and sheets. You may also need to for your business.
What is your price range? You need to decide on the different prices for each massage therapy.
You need to decide which services you’re planning on offering prospective clients. The Physiotherapy Grande Prairie can give you an example of the kind of services which you can provide.
3. Register Your Business
Registering your business legally is perhaps the most boring part of starting your massage therapy business.
You need to pick a name, register with the relevant government authority.
You also need to determine what kind of legal entity you want to be, an LLC, corporation and individual proprietor? You may need to hire a business lawyer.
4. How to Market Your Business
Now you’ve set up your business, you need to decide on your marketing strategy before you can reach out to your customer base.
You’ve got to build a brand for your business. That includes an engaging business name and a logo which attracts customers.
You also need to set up a website and develop your social media presence. Learn about SEO to improve your ranking on Google as well.
5. Get Insurance
You really don’t want to encounter a lawsuit if you get accused of malpractice. It’s important to get insurance for your massage therapy business.
While it may appear to be an expensive investment when you’re setting up your business. It’s better to protect your business before it’s too late.
How to Start a Massage Therapy Business?
If you’re considering setting up a massage therapy business yourself, it can be overwhelming getting started.
And yet, if you follow our tips, you can lay the groundwork for a successful business.
If you want to learn more about how to communicate with your potential customers, check out .
