Be sure that your business can keep up with the competition by checking out these six must-know tips and tricks for interior design marketing!
If you own an interior design business, you should always be looking for new customers so you can grow your business and make more profits. But how do you get more customers?
You need a killer interior design marketing strategy full of stand-out advertisements, social media campaigns, and SEO strategies to attract more clients.
In this guide, we’ll discuss some simple tricks for interior design marketing that will give you the boost in business that you need.
6 Tricks to Interior Design Marketing
Owning an interior design company doesn’t just mean you decorate homes and pick out curtains and blinds. You also need to worry about marketing your business so people know about your company.
Running a great marketing campaign can be the difference between a thriving business and a failing one. Here are 6 must-know tips that will do wonders for your interior design business.
1. Have a Great Website
Most of your customers will be going when deciding on an interior designer, so you need to make sure your site is functional, easy to use, and looks great.
You should include a contact page, a services page, blog posts, testimonials, and a portfolio of the work you’ve already done.
2. Use Social Media
Social media has become one of the biggest platforms for digital marketing, and if you’re not utilizing it you’re missing out on a huge audience.
Create Facebook, Twitter, Instagram, Houzz, and Pinterest pages and remember to post regularly to gain more traction.
Also, be sure to always check the private messages on these sites because many customers will use it to communicate with your business.
3. Advertise on Social Media
Because of the huge audience on social media, you should take advantage of advertising opportunities on these sites.
People use social media every day, and if they are in need of an interior designer, you’ll want your ad to be the one they see first on social media.
4. Use YouTube Videos
YouTube is the second biggest search engine next to Google, so you need to have a presence by posting videos on there regularly.
You can post videos of projects you have completed, or you can post how-to videos showing people fun DIY creative designing and decorating tricks.
5. SEO is Important
When someone is in need of an interior designer, their first step is going to be to search Google for designers. You need to make sure your website is one of the top results on Google, otherwise, you likely won’t get their business.
You can do this by increasing your domain authority by posting blogs using frequently searched keywords, and attracting quality backlinks to your site.
6. Use Analytics
Google analytics and other software that tracks your web presence is important so you can see what’s working for you online, and what isn’t.
This will allow you to optimize your SEO strategy and attract the most amount of customers that you can.
For More Information
If you need to boost your interior design marketing strategy to attract more clients, it’s important that you make sure your web presence is effective so people will see your company online before any of your competitors.
For more marketing advice, check out our for some useful and helpful information
