Studies have shown that people judge products based on the color of the packaging, the logo on them, and even think well-packaged products taste better. If you haven’t looked into the way that signs for business impact the amount of traffic you get, your small business might be suffering without you realizing it. When someone [...]
Marketing
Are you in the process of planning your first trade show? If so, you have the right idea! 99% of marketers say trade shows provide a unique value that no other marketing method offers. There’s also a trade show for just about every industry and trade shows are hosted globally. But planning a trade show [...]
Did you know tradeshows first began in 1851? On May 1st, 1851, the very first fair for technology and innovative ideas took place in London. The Great Exhibition, was unlike anything anyone had ever seen. People came from all over the world to be a part of this groundbreaking event. Today, tradeshows still evoke feelings [...]
Did you know that there are more than 25 million small businesses throughout the United States? So if you’re an owner of a local business, it’s essential to think about standing out from the crowd. One of the best things you can do is improve your local SEO efforts. That way, you’re ranking highly on [...]
With an increase in incomes and wages, rural communities have more purchasing power today than ever before. For the discerning marketer, developing marketing strategies for this population is essential. Here is a look at the importance of rural marketing and some powerful rural marketing strategies you can employ. Features of Rural Marketing When it comes [...]
